With experience spanning startups to global platforms, I turn complex problems into thoughtful solutions that are intuitive, polished, and built to scale.
Defining and executing design strategies that balance user needs and business goals to create lasting solutions.
Bringing cross-functional groups together through clear communication and shared problem-solving to keep projects moving.
Structuring project plans for phased execution, ensuring smooth delivery of complex, multi-team initiatives.
Refining design systems and workflows to make design faster, more consistent, and scalable.
Led UX and business strategies for home and navigation, developed scalable systems for cross-functional teams, and designed solutions informed by analytics. Played a key role in multiple projects, applying a user-centered approach to create intuitive and effective digital experiences.
As the first employee and lead designer, drove UX, marketing, branding, and front-end design efforts. Helped shape the company’s growth and played a key role in its successful acquisition by PayPal in 2018.